Why Real Estate Firms are Choosing CoachSimple Coaching Software

May 11, 2015 | BY Greg Ausley

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CoachSimple.net is coaching and accountability software enabling real estate companies and all sales organizations to implement a coaching culture, set goals, monitor progress and create powerful and productive communication between owner, sales managers and sales professionals.   

So why are Real Estate firms approaching CoachSimple.net 3x more frequently than any other industry?  We've identified 3 factors unique to Real Estate that fit the CoachSimple model perfectly:

Independent Sales Professionals - Unlike traditional sales organizations, many sales professionals in real estate are independent.  Therefore typical hard and firm sales management techniques don't generally work with this type of agent.  It's important to empower independent sales professionals to succeed vs. set rules and force them to adhere to activities that often don't generate results.  We are told by our customers that CoachSimple.net feels more like a 2-way partnership between sales manager and sales professional vs. other corporate focused systems that feel much more like homework that provides little or no positive rewards for the sales professional.  

New To Business Focus - In traditional sales organizations, new hires generally receive extensive training on a very specific process and sales method.  Often sales leads are provided to new hires through in bound sources or cold calling territories are well defined.  In Real Estate, agents are free to work their own system and processes.  This provides great freedom to the real estate sales professional but also offers little or no structure for a new hire.  Implementing a coaching program that tracks activity but also helps achieve the goals of the new hire is very effective in Real Estate.  CoachSimple.net has helped automate the coaching process for countless real estate teams and we know how to help you create a powerful program that works with both your new hires and your seasoned professionals.

Gamification and Leaderboards - Real Estate sales professionals, perhaps more than many other sales professionals, are extremely competitive and want to win.  Whether this is a basic cold calling contest or a more traditional sales and deals focused award system, sharing Monday morning leaderboards and scorecards to help agents and teams see where they are vs. their peers and identifying what specific efforts need to be done to reach the top of the leaderboard are powerful motivators to real estate agents.  CoachSimple.net provides live leaderboards that can be tailored to any activity and metrics you chooses to track.   

Of course these techniques work well in any sales organization but we do find it interesting that the Real Estate Industry is specifically stepping up in a big way to generate powerful coaching systems that empowers their agents to reach new levels of success.

Ready to implement coaching systems in your organization?  Please take a look at CoachSimple.net today!

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